01 — practice — Software, web and automation
Blulink Developments
Software that removes work, not software that adds a login.
- 200
- Websites
- 70
- Platforms
- 5
- Countries
What this is
Blulink Developments is the engineering practice. Two hundred websites and seventy software platforms, built for manufacturers, developers, retailers and non-profits who needed a specific thing to work rather than a digital transformation.
The useful question is rarely "what should we build". It is "what is currently done by hand, repeatedly, by someone expensive". That question produces smaller, sharper projects that pay for themselves — and it is why a meaningful share of what we ship is automation and internal tooling that no customer ever sees.
Selected work
A partial index.
- 01Forbes Global PropertiesMarketing siteLuxury real estate
- 02The House of Abhinandan LodhaBrand site + opsReal estate
- 03ISKCONWeb platformNon-profit
- 04Startup Club IndiaCommunity platformStartup network
- 05Supreme SCSInventory + dashboardsSupply chain
- 06TourfableBooking platformTravel tech
- 07JoolKartShopify buildJewellery commerce
- 08CatapultSite + SEOEquestrian
Outcome figures pending client sign-off.
Parts list
Boring tools, chosen deliberately.
Nothing here is novel, and that is the point. A client should be able to hire any competent team to pick this up after us.
- Web
- Next.jsReactTypeScriptTailwindVite
- Backend
- NodePostgreSQLPrismaREST + queues
- Mobile
- React NativeExpoSwift
- Automation
- WhatsApp Business APIWebhooksScheduled jobsLLM tool-calling
- Infra
- VercelDockerCI on every push
Capability
What Developments does.
- 01
Web platforms
Marketing sites, portals and web applications. Server-rendered, fast, and crawlable by both search engines and answer engines.
- 02
Internal software
Dashboards, inventory, CRM and back-office tools shaped around how a team actually works.
- 03
Automation
WhatsApp and workflow automation that removes repeated manual steps between systems that were never designed to talk.
- 04
Mobile
iOS and Android, native or cross-platform, chosen on the constraints rather than on preference.
How it runs
The working method.
- 01
Find the manual step
We look for what a person repeats. That is usually where the return is, and it is rarely what the brief says.
- 02
Scope to a shippable slice
Something in production early beats something comprehensive later. The second version is always better informed.
- 03
Build on boring foundations
Well-understood tools, typed end to end, tested where failure is expensive.
- 04
Hand over properly
Documentation, access and a codebase another team can pick up. Lock-in is not a business model we want.
Next venture
Ratio30
Luxury virtual reality and simulation
